近年來,直營和連鎖式便利商店在市場上的競爭越來越激烈。傳統的便利店由於開店成本高、營運難度大,逐漸被直營和連鎖式便利商店所取代。直營的便利商店由企業自行經營,通常會將品質和服務作為主要競爭優勢,並且能夠更快速地推出新產品和服務。而連鎖式的便利店則是透過統一的品牌形象和經營模式,快速在市場上擴展,並提供更多元化的商品選擇和服務。不論是直營還是連鎖式的便利商店,都能夠滿足消費者對生活品質提升和便利性的需求,成為現代都市人不可或缺的生活配套。
*Keywords: Direct-operated, Chain-type, Convenience store
Title: Development Trends of Convenience Stores
Article: In recent years, the competition between direct-operated and chain-type convenience stores in the market has become increasingly fierce. Traditional convenience stores are gradually being replaced by direct-operated and chain-type ones due to high start-up costs and operational difficulties. Direct-operated convenience stores are operated by companies themselves, usually focusing on quality and service as their main competitive advantages, and are able to introduce new products and services more quickly. Chain-type convenience stores, on the other hand, expand rapidly in the market through unified brand image and operating models, providing a more diverse selection of products and services. Whether direct-operated or chain-type, convenience stores can satisfy consumers' demands for improved quality of life and convenience, becoming an indispensable part of modern urban life.
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