近年來，隨著數位科技的發展，數位設計在各行各業中扮演愈發重要的角色。特別是在展覽領域，數位設計的應用更是帶來了許多新機遇。
在過去，展覽主要依靠印刷等傳統方式來呈現信息和吸引觀眾。然而，隨著數位設計技術的日益成熟，展覽的形式也得以革新。例如，透過數位設計可以打造出更具吸引力的展場規劃，讓觀眾能夠身臨其境地體驗展覽內容。同時，利用數位設計可以製作出精美的廣告印刷設計、禮贈品等，提升展覽的品質和吸引力。
此外，數位設計還可以為展覽活動帶來更多的互動性和娛樂性。例如，通過製作互動式大圖或L夾，觀眾可以更加深入地了解展覽內容，增加參與感和互動性。同時，利用數位技術進行活動承辦、禮贈品製作等，也能提高效率和質量。
總的來說，數位設計在展覽領域的應用將為展覽業帶來更多新機遇，提升展覽的品質和效果。因此，展覽籌辦單位和廣告代理商等相關行業應積極運用數位設計技術，為展覽行業的發展注入新的活力。
英文翻譯：
Keywords: digital, design, exhibition, advertising printing design, gifts
Title: The Application of Digital Design in Exhibitions Will Bring New Opportunities
Article: In recent years, with the development of digital technology, digital design has played an increasingly important role in various industries. Especially in the field of exhibitions, the application of digital design has brought many new opportunities.
In the past, exhibitions mainly relied on traditional methods such as printing to present information and attract audiences. However, with the maturity of digital design technology, the form of exhibitions has also been innovated. For example, digital design can create more attractive exhibition planning, allowing audiences to experience the exhibition content firsthand. At the same time, using digital design can produce exquisite advertising printing designs, gifts, etc., enhancing the quality and attractiveness of the exhibition.
In addition, digital design can bring more interactivity and entertainment to exhibition activities. For example, through the production of interactive maps or L-folders, audiences can have a deeper understanding of the exhibition content, increasing participation and interaction. At the same time, utilizing digital technology for event organization, gift production, etc., can also improve efficiency and quality.
Overall, the application of digital design in the field of exhibitions will bring more new opportunities for the exhibition industry, enhancing the quality and effectiveness of exhibitions. Therefore, exhibition organizers and advertising agencies should actively use digital design technology, injecting new vitality into the development of the exhibition industry.
（本文章僅就題目要求進行撰寫，不代表任何觀點或意見）
